The Internet moves at the speed of light. You have mere seconds to capture the attention of your website visitors. Whether you do or not all depends on what you give them what you’re looking for in that short time span. Check your Google Analytics reports to see just how long your average visitor is staying, what brings them to your site, and what’s the last thing they look at before they leave.

Although even the most popular websites will have some people who just don’t get it, it’s important that you are presenting the reader with the most authentic version of you and your brand. If you do that, the ones that don’t stay will be the ones that don’t get your brand. And the ones that do stay will be the exact audience you’re looking for.

Visual Vibe

When you’re considering the design of your website, there are so many factors that come into play, including user friendliness and search engine optimization tactics. But the overall vibe of your brand is an important factor, too. The look and feel of your website should match the one you’d like to project with your brand.

This goes far beyond slapping your logo at the top and coordinating colors with your business cards. Start by asking yourself how you want to come off to your audience. Is it a big deal to be serious and trustworthy? Do you have a young brand? Do you need to convey a nurturing vibe or is your brand tough or edgy? These are all questions you should have answered when you were establishing your brand identity. Now use those answers to help decide how to design your website.

Think of your website as a physical building. In a way, you’re building a restaurant for your brand and ideas. You want your target audience to feel as at home there as possible. Plan your design around what would make them comfortable and what would get them to the destination you have in mind.

For example, if you’re selling preppy clothing, you’re building a place for someone with a distinct aesthetic. You’re not going to hang chains from the ceilings or playigoth rock music. The vibe is going to be very classic because that’s what the type of visitor you’d like to host is looking for.

Copy Style

If you don’t get the look and feel right on your website, there’s no need to even worry about the copy. The people you want to read here your copy will leave before they ever read more than a few words. But if you get the visual vibe right, it’s time to start working on getting the tone of the copy right.

Start with your target audience’s most powerful buzzwords. What do they care about? What resonates with them? What are their hopes and fears? For instance, a spa brand appeals to people who are seeking pampering. Words like “luxurious,” “calming,” and “soothing” are big buzzwords in that industry. Therefore you would use them liberally in your website content.

Next comes tone, which is just speaking to your visitors in a way that they understand and feel comfortable with. Think of the copy as the waiter in that restaurant you built for your audience with the web design. If it’s a country western bar, he might greet everyone with a “Howdy, y’all!” If it’s formal audience, he would be more reserved and respectful. Again, it’s about making the audience feel comfortable.

Eric Thomas is Brand Manager for BrandMe, the UK’s leading promotional gifts supplier. He likes writing about tips and ideas for business and website owners.

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With Christmas and New Year on everybody’s cards, buytemplates releases brand new website templates for Christmas and New Year celebrations. All across the globe, this is totally a festive season and merry making time of the year. This collection of templates has something to offer and supplement your joy. Check out the fresh templates yourself.

Ecommerce template 1891 is specially created for this Christmas. For the ecommerce websites which offer products and discounts during this Christmas, this is an appropriate template with Christmas theme. With a very modest template layout, it has categories to display, menu bar and a simple product search option. The Christmas color for the template and Santa theme, it has space to display popular items of your store too.
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The festive season is never complete with right amount of food, gifts, clothes and party! Food779 is a website template for the food related stores, busy day and night this part of the year. A decent and elegant theme in a black shade is the admirable feature of this template. It features a ‘news and events’ container too which can display your blogs and testimonials as well!

With less than a couple of months left for the valentines’ day, all the dating and match fixing firms must be busier than ever. Date 1783 template is for those websites which offer dating and matrimonial services. With an unusual color selection, this website template looks just perfect. Home page layout has options for registrations and displaying attractive profiles. Also when observed carefully, there are no links in ‘buttons’ form, but the attractive green colored menu bar displays links to internal pages prominently.

fest1206 is another template which is in the festival category and is related to valentines’ day. I personally appreciate the layout of the template which is clean, not ambiguous and visitor friendly for a website. The color scheme too is attractive. It serves good for a more dynamic website with member login panel, search, blogs and such other features. The containers are designed are placed well. Overall, this is my pick out of the lot.

Chil146 is a child care website template in education category. With a decent layout, this template is well suited for a dynamic learning website. It hosts login panel, guestbook (which acts much as a blog) and news headlines in the home page. This new collection of website templates and many more in buytemplates website, you will never run out of choices at buytemplates. Check out the samples and offers at buytemplates.

After a long spell of quiet hard work, buytemplates has proudly released an all new collection of website templates. There has been an addition of five fresh looking templates to the vast collection available in this site. All five templates are belonging to five different categories. Check them out yourself.

The templates are absolutely unique and new; as it has always been at buytemplates. The most unique and eye catching template is the ‘beau1838’ which mostly doesn’t look like a conventional website. It has a very simple layout and yet looks very attractive and professional. The central portion of the website poses a book like container which could be used to summarize the services offered or just as a ‘news’ container. This template is worth giving a shot for a smaller and simpler website.

Template ID ‘adve1824’ in the classifieds category houses decent menu and footer bars. It also has large spaces for featured classified ads and has a container for graphs which is the highlight. It is professionally built for a typical classifieds website. Also the automobile template 1123 is an amazing pro looking template. With the whole template in professional blue shade, the containers are all trying to sink to the bottom and this is giving it an entirely different feel.

Of all the templates released, the Joomla 1917 is worth mentioning. Joomla is a platform basically for content management and this template has all that is needed for a dynamic professional website. I would personally suggest this web template not only because of the clean arrangement of the containers and menu buttons but also for the unique green shade of the theme which has given an elegant and entirely off the beat look to the template.

Business category is not left behind with the new 1772 template released. It has been released with three color variations among which, color 2 is worth mentioning. The template has menu buttons stuck on to the ceiling and the button hangs down when clicked on it. With these refreshing new templates being released, buytemplates has once again proved its supremacy in the website templates designing arena. Explore the site for many more templates and related services like website development, maintenance, customization and hosting of websites too.

Buytemplates is now launching an all new template category for VirtueMart templates. VirtueMart is a modern online-store solution and graphic theme for Joomla! The idea behind the new templates is to allow you to have a quality shopping cart on your site. VirtueMart templates provided by Buytemplates.net are professional designs fashioned and refined by veteran designers. Made with an obsession to bring you topnotch design solutions, these VirtueMart templates seek to produce the most purposeful and expedient setting for e-commerce use.

What are VirtueMart templates?

For those of you who are new to VirtueMart templates, these are eCommerce designs specially created for use with the VirtueMart Joomla cart extension. Developed in PHP and executed with MySQL storage database setting, VirtueMart is an open source, free e-commerce extension of Joomla CMS. VirtueMart plug-in supports a limitless number of products and categories, sale of downloadable stuffs, catalog mode, several costs for a particular product, use of an assortment of payment methods and plenty more.

New VirtueMart Templates Category at Buytemplates.net

The new VirtueMart Templates category at Buytemplates.net is the wonderful harmony of exceptional design, first-class quality and dazzling solution for e-commerce needs. If you are looking to update or start your own internet store that allows features of expedient communication with all of your customers, then the VirtueMart Template is your best route. These first-rate Joomla VirtueMart Templates are made to go well with any e-commerce activity. In fact, these VirtueMart Themes are the most excellent solutions for a variety of online stores of various scales.

Above and beyond, please remember that Buytemplates.net is happy to share the other Joomla Templates available within our online store for instant web templates. And we also have a template customization service if you are looking to tailor these templates to your special needs.

Buytemplates has always been the top spot for people looking to get predefined web templates for building their website. Thanks to all our kind and generous designers and developers who have put in loads of effort, all these web templates have been a huge success. However, a few have indisputably been the favorites for our clients. Today we present the top 10 most downloaded web templates of 2010 at buytemplates.net!

1. Communication Template

Clearly, this one has been the most downloaded web template at butemplates.net.  It offers premium design and quality for companies providing communication services. The template is aptly bedecked with dazzling images relevant to communication firms.

2. SharePoint Website Template

Coming at number two, this SharePoint website template is an excellent one to go for if you are looking for a template that allows you to modify your SharePoint site for various tasks.

3. Business Website Template

Bringing in the corporate look for smaller businesses and relationship-based firms, this one has been the topper among business templates at buytemplates.net.

4. Delivery Company Template

This is a template that offers premium quality for transportation websites on trucking companies, movers, truck leasing etc — a clear favorite among buytemplates’ transportation templates.

5. Interior Design Business Template

An ideal template for an interior decorator or interior design firm, this one was the most downloaded among interior design web templates — comes 5^th on our list.

6. Software Website Template

This template offers a great design to represent software firms and products. Perhaps that’s why it enjoys a lot of demand from software related clients.

7. Professional Team Builder Template

Looking to build a team site for a collection of assets and activities that are focused on a common goal? Then this SharePoint template may well be your top choice.

8. Under Construction Template

When you are in a state where you are bringing in key changes to your site, setting up a fresh site with a larger profile and all that, this is the template to go for. And it arrives 8^th on our list.

9. Professional Team Template

Offering some cool features for constructing a team-centric website, this is another SharePoint team site template on our top-10 list.

10. Corporate SharePoint Template

Last but not least, this Corporate SharePoint template is a fast and effective solution for designing the perfect publishing site.

We are now launching a new templates category on Media website templates. The goal of professionally designed media website templates under this new category is to take your media firm’s online presence a step ahead of the competition.

Inexpensive Media Website Templates

You can download any of these media web templates instantly and use it in your own creations. Every pre made media template is available for download in a neat compressed file. All media templates can be customized completely using programs like Frontpage, Dreamweaver, Golive, and Flash. Pictures are saved in the form of PSD files that are layered and compatible with tools like Photoshop.

The new Media templates category offers designs for online journals, radio, TV, news services, mp3 websites, cinema theaters, DVD rentals and sales, audio and video products, media editing, online magazines, and other online media stores. We make sure that the Media templates you get are of superior quality to help you build a professional media site in no time at all. Of course these Media templates employ the best images, graphics and hand coding. As these Media web templates arrive with user-centric designs, you can use them to set up a professional website in a flash.

Get your Media Templates Today

When you spot the template you like, whether it is media web templates or any other kind, you simply have to get an inexpensive template membership at buytemplates.net to get it downloaded. Visit our online store now and get a preview of these cool media templates. You can feel free to send us your comments or contact us if you need any assistance in getting the templates installed. Also we offer an inexpensive templates customization service for those finding it tricky to do the editing on their own. So get in touch with us now!

Buytemplates proudly presents its new brewery templates category for brewery and wine related sites. The new category will offer an assortment of premium quality brewery templates, all reflecting the goodness of a stimulating drink.

These brewery templates harmoniously combine theme-centered images, pleasing background audio and dynamic features. All these arrive with the benefits of amazing graphic effects and user-friendly navigation. Your online brewery website project will certainly become effective and will succeed with these brewery templates. This category presents a variety of them; you just have to pick one that meets all the needs of the concerned brewery business.

Brewery Templates for Pubs and Beer Bars

Downloading one of our instant brewery templates is the easiest way to have a quality brewery site for an affordable price. With scores of templates on hand, finding the brewery web design that best fits your style couldn’t be simpler! Apart from finding brewery themes for the most popular content management systems like Joomla, WordPress, and Mambo, you will also find scores of flash web templates, shopping cart designs for osCommerce, ZenCart and Magento.

Browse our collection of professional brewery templates starting with the featured web templates in our online store. You can get a quick preview of the brewery template or you can get more complete details by clicking on the thumbnail. This includes learning about the necessary software along with FAQs and template membership info. Also you can have a look at live presentations of most brewery templates so you can check how it actually looks like.

So go on, get these new Brewery Templates and bring three cheers to your website!

Of late, Buytemplates has been adding more templates than ever. And now it has updated its exclusive collection with 12 New Abstract Templates. As setting up and maintaining an abstract is quite time consuming, buytemplates comes in and saves time for you with these topnotch abstract templates.

Abstract website templates for Professionals

Our abstract website templates are pre-made designs that have mostly static images and text. The new abstract template is a straightforward, sharp and clean template intended for personal branding of professionals. It is ideal for specialists, personal coaches and freelancing professionals. It comes in various flavors and pre-built color styles. For the most part, you can get these templates customized in whichever way you like. Or you can use our template customization service to get it done the fast and economical way.

Highlights of Abstract website templates

With these abstract website templates, you get clean, crisp and simple website look. You can get everything personalized including the text, images etc. These templates are planned to exhibit your work in the best way. Whether you want it to be bold and dynamic or simple and sleek, these templates offer you the autonomy and flexibility to design the abstract that’s perfect for you. Abstract templates are cool to put on the web and are very inspiring; you will covet using something like this on your next abstracts project. With plenty of templates coming up all the time from buytemplates, it’s simple to keep your website fresh and interesting. Overall, the abstract website templates are perfect for people needing a simple, search engine friendly site.

So go and just check out these abstract templates at our online store — all professionally designed to meet your needs. Give your abstract immediate attention and visibility. You will surely appreciate what our designers have offered. Get started today!

Buytemplates.net is happy to announce the addition of yet another category “Exterior Website Templates” to its vast and famous template compilation. With this category, we have put together all the templates that can be used to publicize an exterior design company in an effective and cost efficient way.

Web design is in fact a form of exterior design for your content. Our Exterior Web Templates are ready-to-use high-quality designs which can be employed as a foundation for quick and simple website development. With these website templates you will be in a position to set up a fully functional website in a jiffy. You just have to insert the logotype, name of the company and your slogan, fill up the pages with your exclusive content and your site is ready.

Why Exterior Design Website Templates

The greatest benefit with Exterior design website templates is that you can actually see what your web site might look like ahead of buying the web design template. So you have very little chance of getting disappointed with what your site turns out to be, because it is going to be according to the design you picked.

You can get these exterior design website design templates in Photoshop and HTML format. With an easy template membership at buytemplates.net, you can download these Exterior web templates in exceptional design to create your own website. Moreover, our exterior design templates are compatible with FrontPage, GoLive, Dreamweaver and other software.

All the Exterior Templates offered at buytemplates.net can be easily customized to meet the specific requirements of your project. You can also order a customization service from buytemplates.net to save your efforts and time.

Browse Exterior Templates at buytemplates to choose the right one for you and download your favorite Exterior design Web Templates today!